The Chips are up for The Lucre Group

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Kettle Foods appoints The Lucre Group to lead its PR Leading snacking brand Kettle Foods, which is home to the nation’s favourite hand-cooked crisp brand, Kettle Chips, and one of the UK’s fastest growing Popcorn brands Metcalfe’s, has appointed The Lucre Group to be its UK agency. A six-figure appointment which follows an extensive pitch process, The Lucre Group, encompassing Lucre ‘Search Savvy…

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