Majority of Consumers Follow Restrictive Diets, Yet Half Struggle with Sugar Cravings

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New consumer data from wellness brand Lily & Loaf has revealed that while nearly two-thirds (61.8%) of individuals adhere to restrictive diets, half still experience cravings for sugary or processed foods. Additionally, over two-thirds (69.7%) of respondents reported experiencing digestive issues, underscoring the importance of maintaining balanced nutrition even when following dietary…

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