Why is it Important to Weigh Up Short and Long-Term Costs?

Splitting your attention between the short-term and the long-term can be difficult for any number of reasons. In business, this might often lead to you simply opting for one – usually the short-term. While you might have long-term goals represented by overarching objectives that you gradually work towards, they might be a much more secondary concern. That makes sense in a lot of ways…

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